
Supporting the launch of PS5 and first party games in the UK
During a freelance period, I supported daily on the PlayStation UK social output, from copywriting, campaign ideation, reactive and wider PR support through social.
This was a pivotal time for the brand, with Red Consultancy manning the helm, redressing TfL signs and launching genre defining first party titles like Demon’s Souls, Ratchet & Clank, The Last of Us Part 2 and Ghost of Tsushima.
I worked reactively, and proactively across multiple channels to support the in-house team at Sony PlayStation and the team at Red.

